IDEATION
INNOVATION
INVESTMENT

Wheelhouse Group was formed to invest in groundbreaking, quality products that solve fundamental problems. Innovative products that have a positive impact on people’s lives.

We are experienced category creators, specializing in products that disrupt the status quo. And we invest in innovations with growth potential that make lives easier in meaningful and measurable ways. To do this, we create partnerships with inventors, entrepreneurs and companies that share our same passion and need our expertise to introduce products to consumers.

It’s something we’ve been fortunate to do for over 20 years.

We know how to get products on shelves and in shopping carts.

The Wheelhouse Group is comprised of passionate multi-channel marketers with a proven track record in global product distribution via major retailers, broadcast, digital and social media platforms. Collectively, we have expertise in every aspect of product development, from concept to launch to sustaining positive sales growth.

Over the years, we’ve developed strong relationships with mass market retailers, specialty and department stores, as well as live shopping in the US and International Markets. Or to put it another way, we know how to get products on shelves and in shopping carts. Both in the physical and digital worlds.

All of which makes the Wheelhouse Group singularly positioned to bring unique, quality and creative products to life worldwide.